i have now began a new project prior to next semester to get a head start within research. the new project is part of the D&AD competion this year so the brief has been set around this. there were three briefs to pick from, i would tell more about them but its irrelevant. The brief that i finally decided upon is to 'present an idea which promotes HP workstations ability to bring to life anything the creative mind can concieve'
the reason that i had choosen this brief was because it was one where i could enjoy, have fun and be as creative as i want with no restrictions. so basically what i think the brief is suggeting is to restyle HP products so that they appear more creative to creative people. how exciting, i cant wait to go back and let my creative mind run free, but now is a nice time to have a festive break (although there is still plenty of things i could be doing, like reading)
Friday, 12 December 2008
so thats yet another semester over, where have all the years gone. but anyway, the time has come to make some more cultural probes for our next project, the D&AD international competition.
this time I have decided to take a step back from the probes i did the last time as they weren't very successful. so now i'm just focusing on one thing in my probe which is self explanatory and will allow the participant to have fun and be expressive, see the image above.
the disposable camera and all other cleverly designed tasks have been left behind. I personally dont feel that probes work for me as a research method. they have to be just right to work for everyone. whats the point in having all these clever tasks for people to do when they might not do what you intended they would and end up being returned uncompleted. so thats why i jujst focused on one thing whioch hopefully people will understand and enjoy doing.